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Taylor Swift‘s iconic red lip is more attainable than ever thanks to Amazon.
The makeup choice has become a signature of the “Love Story” songstress’, becoming just as iconic to fans as snake emojis or Polaroids. Swift’s lipstick shade of choice has been pretty hard to pin down throughout the years, though eagle-eyed fans have hypothesized that her crimson hue could be from brands like Pat McGrath and Gucci in the past.
Lorrie Turk, Swift’s longtime makeup artist, spoke to the singer’s affinity for red lips and the mystery behind her chosen shade in a since-deleted Instagram Story posted back in 2024. “So many people asking about this lipstick that Taylor wears all the time,” Lorrie wrote. Turk revealed that Swift’s go-to red lippie hails from Nars in the shade “Morocco.” The plot thickens, however, because the specified shade is much darker than her iconic shade of red, which leans more blueish red, ala Marilyn Monroe.
Conspiracies aside, we’ve compiled a list of Swift-approved red lipsticks that might come close to the original.
L’Oréal Paris Colour Riche Lipstick in "British Red"
A red lipstick with a satin finish.
L’Oréal Paris’ Colour Riche line is an impressive display of pigment and staying power, a testament to the brand’s perfected formula. The line includes “British Red,” a bright red lipstick with a matte finish and a nourishing formula.
Matte lip products are notorious for drying out the lips, but not Colour Riche. This lipstick is infused with argan oil and vitamin E, ingredients that facilitate moisture rather than sucking it out of your lips. If you want the Swift-approved red lip look, you’ll want to reach for reds with a glossier finish. Something to note. No matter what shade you choose, Colour Riche packs a punch of pigment, so you’ll want to go for a light hand while applying this formula.
There’s nothing more annoying than putting on a bold lip, only for the color to disappear into thin air seconds later. With Wet N Wild’s Mega Last lip color, re-applying your lipstick is a thing of the past. The product is formulated to last hours after application with nourishing ingredients like hyaluronic acid and vitamin A and E that protect the moisture barrier of your skin, allowing makeup to sit on the lips and stay there for longer.
Our color of choice for that perfect Swift pout? “Stoplight Red.” The hue is vampier than the singer’s usual, however, she doesn’t often stick to the same shade of red. As she’s explored different eras in her career, like Reputation and Evermore, Swift has adopted darker shades of her signature red to fit the mood and concepts she’s currently in.
E.l.f. O Face Satin Lipstick in "<strong>No Regrets</strong>"
A bright red lipstick with an embossed bullet.
E.l.f.’s O Face Satin Lipstick in “No Regrets” is a true blue red. When we think of classic Swift red, see 1989 and Red, this is it. This lipstick is a satin finish, somewhere between a matte and gloss, offering a subtle shine to the lips with maximum pigment.
Blue-red lippies are often extremely versatile, working well on a slew of different skin tones. We recommend using this product in tandem with a red lip liner of the same shade or slightly darker. You’ll want to feather in the lines of your lip for cleaner lipstick application.
Maybelline Color Sensational Lipstick in "Divine Wine"
A deep red lipstick in a matte finish.
Maybelline is best known for its impeccable lipstick creations at an affordable price. The brand’s Color Sensational lipstick in “Divine Wine” is no exception. Retailing for just $5.64, the lippie boasts a matte formula with an impactful deep red color payoff. The genius behind the brand’s Color Sensational lipsticks is their formula, which is hyperpigmented for maximum color payoff in just one swipe.
Pretty impressive, right? If matte finishes aren’t your thing, however, the Color Sensational formula also comes in satin and glossy finishes. As mentioned before, Swift’s lipstick mo is usually satin, so keep that in mind before purchasing.
Here’s another glossy pick, this time from Revlon. The brand’s Super Lustrous lipstick in the shade “Love That Red” is a dead ringer for Swift’s 1989-era red lip. The shade is almost blindingly bright and sleek, formulated with avocado oil and vitamin E to create a lipstick that delivers high-impact color while moisturizing. The key is microfine pigments that don’t weigh down the lips, leaving a comfortable finish. Madelyn Cline is also a lover of this lipstick, so you know it’s good.
Although liquid lips are polarizing, Evpct’s might just change your mind. Coming in the shade “Ruby Red,” the formula is truly matte, but with a lightweight texture that doesn’t feel sticky on the lips. Ingredients include vitamin E, beeswax and vegetable oil, all ingredients that work to hydrate the lips.
Evpct’s liquid lippie is more of a deep red but no less impactful than the other picks on this list. The doe foot is short and plump, offering the user added control for the perfect application every time. For a glossier look with this lipstick, we recommend layering on a clear gloss on top.